Although buying ”fake likes” (pseudo fans and followers, etc) in Social Media is considered by professionals, at least, an illegal, backdated and bad practice, there are still loving supporters (companies or self-promoters) who actually believe that this a great way of investing their money. An investment with no return, especially a long term one, whatsoever, in my opinion. Let alone that the practice is easy to be identified and make no mistake; no one will ever do any serious business with a fraud.

This is a recent and thorough article on the subject by James Parsons. Good to read and good to know, whether you are a professional or not.

(Photo taken from another great article on the subject, by  Ambika Choudhary Mahajan back in October 2014).